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Makeup· Mexico · Updated 12 Oct 2026

Anna Sarelly & Remi Martini

Target's September interview presents Anna Sarelly's creator and community perspective alongside Remi Martini's consumer-brand experience in developing for Latina beauty needs.

Our take

A founder audience becomes commercially useful when the feedback process improves a product decision and that product succeeds beyond the original audience.

Background

Their account links community listening to product development around lash shape, undertones and lip rituals.

Retail introduces a test of whether those decisions remain legible without the founders narrating them.

Philosophy

The durable asset may be the quality of the feedback process, not audience size alone.

A useful next question is which community request the team rejected and what evidence changed the decision.

Career timeline
  • 10 Sep 2026
    Target Beauty Studio rollout begins.
  • 29 Sep 2026
    Target publishes its founder interview; this is not the company founding date.
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