The Honest Company

Los Angeles, USA · Founded by Jessica Alba · Founder-led

Public clean lifestyle and beauty company — founded around safer baby and personal care, expanded into clean beauty.

Why it matters

Founded 2011 by Jessica Alba and Christopher Gavigan; IPO'd on Nasdaq in 2021. One of the most visible mainstream-scale clean lifestyle brands; Honest Beauty is its prestige skincare and makeup arm.

Ingredients we're watching

NO List excluded ingredientsplant-based formulations

External

honest.com →

Other brands in Clean Skincare

Tata Harper Skincare
Champlain Valley, Vermont, USA · Tata Harper
Rhode Skin
Los Angeles, USA · Hailey Bieber
Credo Beauty
San Francisco, USA · Annie Jackson

Coverage on Clean Skincare

Köppen Is the Clean-Beauty Operating System Translated Into Oral Care
Mariko Lin · 5 min

Graph relationships

Timeline

Sources

01
The Honest Company IPO
WWD

The Honest Company

Tata Harper Skincare

Rhode Skin

Credo Beauty

Köppen Is the Clean-Beauty Operating System Translated Into Oral Care