Watching — Skims Beauty's clean positioning under Diarrha N'Diaye remains pre-product

Watching, not yet signal. Diarrha N'Diaye — founder of Ami Colé, the melanin-focused clean brand that shuttered September 2025 — was appointed EVP of Beauty and Fragrance at Skims in November 2025. Mandate: product development, innovation, brand strategy for Skims Beauty (Skims valued ~$5B). No product launched. No formula or ingredient philosophy stated publicly. Emma Grede has publicly explained why she declined to invest in Ami Colé but was willing to hire its founder. The watch item: first Skims Beauty product launch for formulation positioning and retailer placement.