Founder Files
Clean Fragrance· Los Angeles, USA · Updated 14 May 2026

David Kien

Co-founder of Boy Smells with his partner Matthew Herman. Kien leads creative and design — his design direction defined the brand's visual signature, anchoring its expansion from candles into fine fragrance and apparel collaborations.

"Design is the brand's first scent — before you've opened the box."

David Kien
Background

Kien co-founded Boy Smells in 2016 with Matthew Herman, leading creative and design and shaping the brand's distinctive packaging and visual identity.

Under the P&G partnership announced in 2022, Kien and Herman remain creative leads as Boy Smells expands distribution.

Philosophy

Visual identity is non-negotiable equity.

Aesthetic clarity from candle 1 to fragrance 100.

Career timeline
  • 2016
    Co-founds Boy Smells
  • 2022
    P&G strategic partnership
Press & appearances
  • Boy Smells: Design as Fragrance Strategy

    feature
    Glossy
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Timeline