Clean Skincare· New York, USA · Updated 14 May 2026
Marta Freedman
Brand and operations co-founder of Dieux Skin alongside Charlotte Palermino and Joyce de Lemos. Freedman is the public voice on the brand's anti-overconsumption, transparency-led ethos.
"Our eye masks are crying accessories."
— Marta Freedman
Background
Freedman co-founded Dieux Skin in 2020 with Charlotte Palermino and Joyce de Lemos, leading brand and business operations.
She has been the most quoted of the three on Dieux's stance against beauty overconsumption — articulating the brand's reusable-eye-mask logic, transparent margins, and willingness to publicly name industry behaviour the founders disagree with.
Philosophy
Less stuff, made better, sold honestly.
Transparency is a product feature.
Career timeline
- 2020Co-founds Dieux Skin
Notable quotes
"I like to say that our eye masks are crying accessories."
Dazed — Dieux profile
Press & appearances
More from the index
Graph relationships
Timeline