Clean Skincare· SKIN1004
AcceleratingMadagascar Centella Hyalu-Cica Water-Fit Sun Serum UV (US Reformulation)
SKIN1004's hero SPF reformulated for the US FDA filter rules and rolled into 653 Ulta doors (September 2024) plus a further 739 doors in early 2025 — a 1,300+ door footprint without a viral TikTok moment, built on formulation credibility alone (Madagascar centella, hyaluronic acid, fragrance-free, colorant-free). Cleanwashing flag: the US version swaps to chemical filters (butyl methoxydibenzoylmethane, ethylhexyl salicylate, homosalate, octocrylene) the EU has flagged for endocrine disruption review.
- Brand
- SKIN1004
- Category
- Clean Skincare
- Signal strength
- Accelerating
- Price tier
- Accessible
Ingredients intelligence
In researchIngredient breakdown for this product is in editorial research. Cross-reference our ingredient intelligence index while we complete the dossier.
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Timeline
Sources
- 01SKIN1004 — Ulta Brand Page ↗Ulta Beauty · 01 Dec 2025
- 02Skin1004 US Ulta Beauty Entry — First Large-Scale K-Beauty Launch ↗300cbt.com / Asia Today · 26 Sept 2024